Nov 21 2013
QD Vision, Inc., manufacturer of Color IQ™ optical components for LCD displays, today announced a major milestone with more than 2 million of its “Full Gamut” Color IQ optics shipped to date. Quantum dot-based Color IQ optical components are an innovative semiconductor nanocrystal technology that enables LCDs with Full Gamut 100% NTSC color.
The result lets LCD TV makers deliver the most pure, vibrant and finely-tuned color saturation and color accuracy available. Full Gamut TVs based on QD Vision’s Color IQ optics eclipse “partial gamut” offerings that only achieve 60 to 70 percent of the NTSC color spectrum. QD Vision’s announcement coincides with the 60th anniversary of the NTSC standard, the first widely adopted broadcast color system in the United States.
QD Vision's Color IQ optic next to a television bezel. (Photo: Business Wire)
“As the TV industry’s richest possible optical sensory experience, Full Gamut 100% NTSC color is the new normal in picture quality,” said Jason Carlson, President and CEO of QD Vision. “Now that they have experienced it, consumers will expect and demand all TVs to provide Full Gamut color, and predictably we’re seeing TV manufacturers race toward this opportunity with their own Full Gamut product-transition initiatives.”
Sony is the first TV manufacturer using Color IQ optics in its BRAVIA KDL-55W900A, XBR-55X900A and XBR-65X900A TVs to deliver Full Gamut color while maintaining prevailing LCD pricing structures. Full Gamut Sony televisions containing Color IQ optics are available through major electronics retailers.
In addition to momentum in the TV supply chain, QD Vision’s Color IQ optics have gained widespread industry recognition, including a Gold award in the Component of the Year category at the 2013 Society for Information Display (SID) Display Week. At CES 2013, Tech Radar recognized a Full Gamut 100% NTSC Sony TV containing Color IQ optics as ‘Best in Show’ and ‘Best Home Theater Product.’
CES, January 7-10, 2014
Visit QD Vision at CES 2014 and experience the Color IQ difference for yourself. To schedule a private demonstration contact Lea Tzimoulis: 508-475-0025 x117, [email protected].